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If you’re placing Google AdSense ads on your pages, as many thousands of IM’ers are, you probably have had the same problem I’ve had myself.

That is, getting the Google spiders to know what ads to put on your pages.

Overall, Google spiders are very good at their job, but it’s easy enough to confuse them, especially if you have a lot of stuff on your page that is irrelevant.

For example, on your page might be a menu bar that has a list of 50 different links, to 50 different topics. You obviously don’t want the spider to read that area of your page because it might make them think your page is about one or more of those topics.

That’s where section targeting comes in. You define on your page where the relevant content is, and the spider will concentrate on that section (hence the name section targeting) in order to attempt to place ads in the right context for you.

Here’s a link to the spot where you can learn more: ==> Google AdSense Section Targeting

Hopefully this will help you match the ads on your pages to what your page is all about, because if they don’t, then you won’t get the clicks, and your visitors will leave the page confused.

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